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Kunawong House Museum

Kunawong House Museum  (Formerly Sermkhun Kunawong Museum House) is a newly opened House Museum is downtown Bangkok. Rebranding from the previous Mr. Sermkhun's personal museum with one resident building into a heritage assets with a new home-office building, both are the interconnected museum with thounsand of requisite art pieces. 


Creating a new logo, inspiring from many europeon museum that enphasize the importance of the building itself, especially it is the house of the owner, with much thought and design from themselves. Bringing the building as the new logo with the building on top,  connecting with art frame in a negative space in the middle. Combining with classic Helvetica Condense as a typography, enhancing the contemporarity of the collection in the museum itself.


To be a contemporarist, must look at what the world is doing, and museum of the world is talking through strong solid color, big but simple typo and the photography! No more the 'white wall' art world. The color and visual element will subtlely shout to the world that there's a place where past meets the future, the heritage meets the pop!


Though the museum is private, but a bold communication would left the audience to yearning for it. For a day to come that they could see a residential museum from those yellow image in their phone.

Circa
Mar 2024

Client
ART TANK Group

Identity Design

Branding, Campaign

CATEGORY

SPECIALTY

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